Pakistan is categorized among the key emerging economies of the world. It is blessed with all types of resources which can lift the economy to exponential growth. The main strength lies with human resources who are not only technically sound but also large in number that can attract foreign industries to take advantage of cheap labor. Western part of Pakistan has abundance of natural resources that can be utilized to cater energy need of local production. Tourism can also be flourished considering the natural beauty vested through mountains, deserts, beaches and lakes. Nevertheless, the strategic location of Pakistan provides unique advantage. More specifically, the inception of China-Pakistan economic corridor is perceived to be the game changer which had already put the country into lime light. Despite vibrant potential in different sectors, Pakistan is also confronted with multifaceted challenges. Above all the security issues which have been addressed quite vigilantly in past few years. The menace of corruption has already hit the country and still posing a stigma to national exchequer. Lastly, the political instability is key hindrance in attracting the foreign investment. The 2nd National Conference on Business Dynamics is primarily focused at highlighting the potential areas for economic development and to formulate strategies to combat challenges by inviting talks, keynote speeches and research presentations. The conference welcomes original, novel and critical contribution based on rigorous methodological epistemology.